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Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral
By Ben Smith
Paperback
$18.00
By Ben Smith
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“Engrossing and suspenseful." —The New York Times
“Expertly pulls readers in.” —The Guardian
“Smith sharply chronicles the revolutionary moment.” — Financial Times
The origin story of the post-truth age: the candid inside tale of two online media rivals, Nick Denton of Gawker Media and Jonah Peretti of HuffPost and BuzzFeed, whose delirious pursuit of attention at scale helped release the dark forces that would overtake the internet and American society
If attention is the new oil, Traffic is...
“Expertly pulls readers in.” —The Guardian
“Smith sharply chronicles the revolutionary moment.” — Financial Times
The origin story of the post-truth age: the candid inside tale of two online media rivals, Nick Denton of Gawker Media and Jonah Peretti of HuffPost and BuzzFeed, whose delirious pursuit of attention at scale helped release the dark forces that would overtake the internet and American society
If attention is the new oil, Traffic is...
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