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Partnerships for Profit: Structuring and Managing Strategic Alliances

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Jordan D. Lewis, an internationally recognized strategic alliance expert, provides businessmen and women with the first full-scale analysis of strategic alliances, outlining how they strengthen companies and contribute to growth.

Even as strategic alliances remain one of the most important competitive weapons in the business world, there continues to be uncertainty regarding the structure and boundaries of corporations coming together.

Sharing the knowledge he gained from over 500 interview ...