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Overview

How to Translate Strategy Into Everyday Actions

Most leaders assume strategy falters due to a lack of employee commitment and buy-in. The real culprit is subtler and more destructive: execution drift. It’s the slow, invisible separation between what leaders intend and what organizations actually do—fueled by vague direction, competing priorities, and leadership behaviors that quietly undermine alignment.

Behavioral scientist and strategy expert Andrea Belk Olson spent decades diagnosing why s...

It Looked Great on Paper: How to Translate Strategy into Everyday Actions