The Strategy Activation Playbook: A Practical Approach to Bringing Your Strategies to Life

Organizations spend over $160 billion a year hiring consultants to develop and execute strategies, and yet 80 percent of corporate strategies fail.



Why? Because we forget the most important factor in successfully executing strategy: People.

Our old models of change management and strategy execution assume that organizations are monolithic and can move directly from strategy-making to strategy-doing. But the modern organization is made up of increasingly more diverse, empowered, and free-t...