Too Smart to Fail?: A counter-intuitive approach to staying relevant

Thrive in the future world of work – stop trying to predict it!

How can a company with the smartest people in the world and access to all the resources they could ever need become irrelevant? If it can happen to Nokia, Kodak and Blockbuster, it can certainly happen to Apple, Google or Netflix. Who's next? In this book, alternative futurist, investor and entrepreneur, Gus Balbontin offers an alternative explanation for why this phenomenon keeps happening, and why it’s so difficult to avoid.

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