Spooky Stories | Get Ready for Halloween | Shop NowSpooky Stories | Get Ready for Halloween | Shop Now

The Ultimate Competitive Advantage: Why Your People Make All the Difference and the 6 Practices You Need to Engage Them

Paperback
$17.95
Promotion message icon

Premium Members save an extra 10% and all Members collect stamps to save with Rewards. 10 stamps = $5.

This item is currently out of stock online.
Select a store to view item availability.
"People are our most important asset." Every company pays lip service to this platitude, but how many companies really embrace it?

People are what sustain-or ruin-your brand. If your people are not excited about the company, indifferent, or even alienated from it, your competitive advantage will disappear.

In The Ultimate Competitive Advantage, FranklinCovey experts Shawn D. Moon and Sue Dathe-Douglass lay out the steps leaders can take to tap into their companies' most valuable and unique ...