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Feeding the Monster: How Money, Smarts, and Nerve Took a Team to the Top

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When the Boston Red Sox won the World Series on October 27, 2004, they made history. Their stunning comeback against the New York Yankees and their four-game annihilation of the St. Louis Cardinals capped one of the most thrilling postseason runs ever. The World Series victory-Boston's first in 86 years-came less than three years after John Henry and Tom Werner bought the team from the Yawkey Trust and forever changed the way the Red Sox operated on and off the field.

Seth Mnookin was giv...