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The New Model of Selling: Selling to an Unsellable Generation
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The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?
Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today’s buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional sales methods are ineffective against today’s consumers. Those seeking serious success in sales mu...