Agile Sales: Delivering Customer Journeys of Value and Delight
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If you ever wondered if Agile methodology can be applied to a sales environment, then this is the book for you. A step-by-step process explained from the point of view of someone who has walked the walk, not just talked the talk. A compelling read for anyone who wants to elevate their sales approach above the crowd.
–Ken Aitken
Managing Director, SmartFreight
The sales function, once believed to be exempt from the requirement to practice continuous improvement, is struggling. Now shaken by t...



