Baptizing Business: Evangelical Executives and the Sacred Pursuit of Profit

Baptizing Business sifts through popular perceptions regarding the relationship between business and religion and the agenda of conservative Christian business leaders, drawing on personal interviews with the most diverse group of evangelical executives yet studied.

While stereotypes and previous research both emphasize the perceived incompatibility of religious mandates and business objectives, Bradley C. Smith argues that evangelical executives experience tension not because business and r...