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Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business

By Robert W. Bly
eBook
$7.49
By Robert W. Bly
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Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application.

This book cuts through the hype surrounding blogging, enabling you to get a true and accurate picture of blogging's potential as well as ...

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