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Branding Humans: Selling White Supremacy to America

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AN ADMAN'S "BRAND-NEW" ANSWER TO AMERICAN RACISM. 50 years after becoming one of the first AfrAmericans creating advertising for the world's biggest brands, Lowell Thompson tackles what he calls the biggest branding campaign of all, the branding of the human race. "In 1968, 3 months after the nationwide riots following the assassination of Dr. Martin Luther King, Jr., I got my first job in a big-time advertising agency, Foote, Cone & Belding. It was a time when corporate America first opene...