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Business Opportunities and Risks in China: Strategies and Recommendations from a European Perspective

By Tracy Dathe, Volker Müller, Marc Helmold
eBook
$99.00
By Tracy Dathe, Volker Müller, Marc Helmold
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The rise of China poses a significant challenge to the existing, Western-dominated world economic order. The effectiveness of the Regional Comprehensive Economic Partnership (RCEP) is contingent on a smooth transition of the world’s economic center toward the Asia-Pacific Region. For Western investors, the vast market opportunities can be tempting. However, the lack of experience and knowledge of international management in China – a country with radically different business rules and cultu...

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