Capturing Carbon and Conserving Biodiversity: The Market Approach

For decades conservation has been based on the donor-driven principle. It hasn't worked. For centuries, environmental pollution or degradation has been addressed by the same attitude: the 'Polluter Pays' principle. That hasn't worked either. The cycle has to stop. But while everyone talks about using a market-driven approach, few know how to do it. Faced with the situation on the ground what do you do? What is happening? How can you engage a system so that it is self-sustaining and the peop...