CHetyre vsadnika informacionnogo apokalipsisa: Kratkoe posobie po upravleniyu reputaciey politika v usloviyah novoy informacionnoy real'nosti

Who wants to go further, he must be in trend. Must be able to understand new technologies, new channels of information, new ethics. This is the only way to stay afloat, gain trust and attract supporters. This book will be for you a brief introduction to the world of new ethics and informational reality, it will tell you about the new rules of the game, about creating an image and working with information flows. You will learn what clip thinking is, how it can work against you and how to tur...