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Cold Calling Sucks (And That's Why It Works): A Step-by-Step Guide to Calling Strangers in Sales
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Your Ultimate Guide to Book 1 in 3 Cold Calls
"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"
- JEB BLOUNT, bestselling author of Fanatical Prospecting
Cold calling is painful and uncomfortable for every single salesperson on Earth.
The average seller ...