Combat Selling: Battle Strategies for Sales Leaders

Successful salespeople have a lot in common with great soldiers. They're courageous, they're full of initiative and self-belief, and they possess a refuse-to-lose attitude under intense pressure. While the people on your team don't need military experience to deliver stellar results, you can help them reach their highest potential by applying the principles of combat training to the sales environment. Combat Selling will teach you proven techniques such as:

Offensive action. Continually crea...