Communicating Genetics: Visualizations and Representations

Communicating Genetics: Visualizations and Representations

by Han Yu

Paperback(Softcover reprint of the original 1st ed. 2017)

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Product Details

ISBN-13: 9781349954605
Publisher: Palgrave Macmillan UK
Publication date: 05/17/2018
Edition description: Softcover reprint of the original 1st ed. 2017
Pages: 271
Product dimensions: 5.83(w) x 8.27(h) x 0.02(d)

About the Author

Han Yu is professor of technical communication at Kansas State University, USA. Her research interests include scientific/science communication, visual rhetoric, and intercultural communication. She is author of The Other Kind of Funnies: Comics in Technical Communication and co-editor of Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication.

Table of Contents

Chapter 1 Introduction: Visualizing Genetics for Public Readers.- Chapter 2 The Photographic View: Observational Record and Symbolic Excess.- Chapter 3 The Microscopic View: Miniscule Science and Art.- Chapter 4 The Illustrated View: Iconic Explanations and Figurative Metaphors.- Chapter 5 The Code View: Cracking the Genetic Code of Life.- Chapter 6 The Graph View: Navigating Big Data Science.- Chapter 7 The Structural View: 2D Realities and 3D Possibilities.- Chapter 8 Conclusion.

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