Comparative Media Policy, Regulation and Governance in Europe - Chapter 1: Chapter 1: Why Study Media Policy and Regulation?

In the last several decades, the European media landscape has transformed in ways that were unpredictable. From the viewpoint of ordinary media users, these changes have offered increasing choices: new gadgets, services and channels are continuously entering the market. Behind this transformation and escalating choices lie numerous political and administrative decisions that regulate how the media industry works and how the choices of consumers are guided. The body of these decisions and th...