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Consumer Behavior Essentials You Always Wanted To Know: Marketing Psychology, Targeting Strategies, Segmentation, Tribal Marketing, and Consumer Insights

By Pablo Ibarreche, Vibrant Publishers
eBook
$44.99
By Pablo Ibarreche, Vibrant Publishers
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Marketing Psychology, Targeting Strategies, Segmentation, Tribal Marketing, and Consumer Insights. Understanding consumer tribes, marketing practices, and more
  • Marketing from a consumer behavior lens: Understand marketing through the lens of consumer psychology.
  • Tribal marketing decoded: Learn how to target "tribes" for deeper connections.
  • Actionable insights: Apply marketing concepts in practical and simple ways.
  • Suitable for all levels: Benefits managers, marketing executives, and stu...

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BusinessMarketing & SalesMarketingConsumer Behavior