Conversations on Managing Media

At TrinityP3 we are inspired by the power of marketing to change cultures, change behaviours, change perceptions – to change the world. But too often, the potential of marketing goes unrealised due to confused objectives, a shortage of resources, and a thousand other obstacles. The previous book was a collection of conversations on how to manage the marketing process to achieve the full potential that marketing delivers. The idea was to have the kinds of conversations that we rarely get the...