Design Thinking: The Key to Enterprise Agility, Innovation, and Sustainability
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This is a book for Business, IT, and Design professionals responsible for assisting their organizations in the adoption and leveraging a design approach for innovation strategy and organizational transformation.
The influence and scope of Design Thinking is expandingrapidly. Numerous organizations are appointing Chief Design Officers (CDO) to lead innovation efforts and effect internal “design cultures.” Corporations like SAP, PepsiCo, and Microsoft are using design thinking to transform the...























