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Dodge Scat Pack and Plymouth Rapid Transit System: Chrysler's Muscle Car Marketing Programs 1968-1972

By Jim Schild
Paperback
$46.95
By Jim Schild
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Dig into the muscle cars, advertisements, and marketing tools employed by Chrysler in this first-ever book published on Mopar's Dodge Scat Pack and Plymouth Rapid Transit System.

This volume by author and historian Jim Schild includes thorough examinations of the Charger R/T, Coronet R/T, Dart GTS, Super Bee, Daytona, Challenger R/T, Demon 340, Road Runner, GTX, Cuda, Duster 340, and Sport Fury GT.

1968 was set to be a pivotal year for Dodge as fresh designs debuted on the Coronet and Charger...

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