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Doing Business Digitally: Eight Steps to Online Success

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The internet is rapidly transforming the South African business landscape. For the first time the consumer has a voice; small businesses can run rings around large corporations; local consumers are buying internationally; and local businesses are selling globally. This creates massive opportunities - and an urgent need to change.

Doing Business Digitally:
• demonstrates the increasing power of the internet as a driver of business strategy;
• demystifies the essential elements of internet marke...