E-Commerce and Entrepreneurship (PB)

Enthusiasm for e—commerce and the Internet has seen wide fluctuations, as the price of Internet and e—commerce firms’ stock first increased and then declined dramatically. Business schools rushed to develop new courses related to electronic commerce to satisfy student demand, possibly because some saw this as a route to riches. There was also an increase in applied literature, which was to satisfy the demand for information on how to compete in this new environment, or on how to exploit the...