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Everything Explained That Is Explainable: The Creation of the Encyclopedia Britannica's Celebrated Eleventh Edition 1910-1911
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In Everything Explained that is Unexplainable, Denis Boyles tells the story of the American, entrepreneur, Horace Everett Hooper, a natural-born salesman who found an outdated set of reference books in a warehouse and sold them as "one-shelf libraries." His Western Book and Stationary Co. became one of the largest publishers in the Midwest, selling books directly to readers, and forging a business model that was forever after emulated.
Hooper and his partner, William Montgomery Jackson, alo...
Hooper and his partner, William Montgomery Jackson, alo...
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