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Franchise: The Golden Arches in Black America

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WINNER • 2021 PULITZER PRIZE IN HISTORY

Winner • 2022 James Beard Foundation Book Award [Writing]


The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America.

Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first...

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