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Franchising and Licensing: Two Powerful Ways to Grow Your Business in Any Economy

By Andrew Sherman
eBook
$22.49
By Andrew Sherman
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Comprehensive and applicable to domestic and international franchising initiatives alike, this go-to guide remains the industry standard for insights on expanding your business.

As an experienced corporate and transaction lawyer, author Andrew Sherman offers insider insights into unique opportunities for business growth--specifically, leveraging your intellectual capital through franchising and licensing. By helping you understand what intellectual capital is, what revenue your company is en...

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