Getting a Squirrel to Focus in the Virtual World: Not Just Content, but Connection

If the quality of your virtual interactions are not quite where you want them to be, perhaps that is because we need virtual engagement tactics and strategy. Just because virtual communication is the new norm doesn't mean we have evolved.

Our listeners are still like squirrels! As you probably have noticed, squirrels have relatively short attention spans and behave in a jumpy, sporadic, and distracted manner. But when that squirrel eats a nut, he sits still, he's focused, and his attention ...