Holding Court

Wimbledon is a paradox. While outwardly appearing the quintessential English lawn tennis club, as much a part of being British as strawberries and cream or picnics in the park, it is in fact the largest annual outside broadcast operation in the world and a multi-million pound commercial enterprise. Remarkably, an enterprise that generates its profit in just two weeks of the year.

It is also something we do rather well. Which other tennis tournament in the world can describe itself as simply...