How to Write a Great Business Plan

In How to Write a Great Business Plan, Harvard Business School professor William A. Sahlman provides a framework that assess the four interdependent factors critical to every entrepreneur and new business venture.


Judging by all the hoopla surrounding business plans, you'd think the only things standing between would-be entrepreneurs and spectacular success are glossy five-color charts, bundles of meticulous-looking spreadsheets, and decades of month-by-month financial projections. Yet nothi...