Hunch: Turn Your Everyday Insights Into The Next Big Thing

Hunch: Turn Your Everyday Insights Into The Next Big Thing

by Bernadette Jiwa

Hardcover

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Product Details

ISBN-13: 9780735214118
Publisher: Penguin Publishing Group
Publication date: 06/06/2017
Pages: 208
Sales rank: 1,223,757
Product dimensions: 5.00(w) x 7.10(h) x 0.90(d)

About the Author

BERNADETTE JIWA is a recognized global authority on the role of story in business, innovation and marketing and the author of five best-selling books on marketing and brand storytelling. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands. Her work takes her from Melbourne to New York (and everywhere in between). 

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Part One
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Excerpted from "Hunch"
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Copyright © 2017 Bernadette Jiwa.
Excerpted by permission of Penguin Publishing Group.
All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

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