Immediacy: Or, The Style of Too Late Capitalism

Why speed, flow, and direct expression now dominate cultural style

Contemporary cultural style boosts transparency and instantaneity. These are values absorbed from our current economic conditions of disintermediation: cutting out the middleman. Like Uber, but for art. Immediacy names this style to make sense of what we lose when the contradictions of twenty-first-century capitalism demand that aesthetics negate mediation. Surging realness as an aesthetic program synchs with the economic im...