It's All About the Numbers
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Michael Jordan didn't choose #23 because it was iconic - he made it iconic. Long before it became the most recognizable number in sports, it was simply a mathematical tribute to his older brother Larry, whose own number was 45. Jordan aimed to be "half as good," rounded up, and in doing so created a number that would define a generation.
It's All About the Numbers explores the stories, psychology, and cultural meaning behind the jersey numbers athletes choose - and the numbers fans obsess ov...






















