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It's the small things: How to make your customers fall in love so they won't even consider buying from anyone else

By David Gómez, Sandra Beckwith, Paul Jaramillo Birmaher
eBook
$8.99
By David Gómez, Sandra Beckwith, Paul Jaramillo Birmaher
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Its the Small Things is an invitation to take customer experience seriously; not just as a sustainable way of differentiation, but as a way to improve your customer service and inspire your team. Its intended for all people and organizations who want to go beyond selling something to meaning something. Its about moving past carrying out mere commercial transactions to building relationships and surprising with pleasant experiences.Creating memorable experiences is a powerful form of differe...

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BusinessMarketing & SalesCustomer Service