Just My Type: A Book About Fonts

Just My Type: A Book About Fonts

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Product Details

ISBN-13: 9781592407460
Publisher: Penguin Publishing Group
Publication date: 09/04/2012
Pages: 384
Sales rank: 105,581
Product dimensions: 7.60(w) x 5.10(h) x 0.50(d)
Age Range: 18 Years

About the Author

Simon Garfield is the author of twelve acclaimed books of nonfiction. He lives in London and St. Ives, Cornwall, and currently has a soft spot for Requiem Fine Roman and HT Galeria.

Table of Contents

Foreword Chip Kidd xii

Introduction: Love Letters 1

Periodic Table of Typefaces 6-7

1 We don't serve your type 9

2 Capital Offence 22

Gill Sans 41

3 Legibility vs Readability 45

Albertus 62

4 Can a font make me popular? 65

Futura v Verdana 73

5 The Hands of Unlettered Men 77

Doves 84

6 The Ampersand's Final Twist 89

7 Baskerville is Dead (Long Live Baskerville) 97

Mrs Eaves & Mr Eaves 106

8 Tunnel Visions 109

9 What is it about the Swiss? 124

Frutiger 139

10 Road Akzidenz 143

11 DIY 158

12 What the Font? 172

13 Can a font be German, or Jewish? 180

Futura 193

14 American Scottish 196

Moderns, Egyptians and Fat Faces 204

15 Gotham is Go 208

16 Pirates and Clones 220

Optima 233

17 The Clamour from the Past 235

Sabon 251

18 Breaking the Rules 254

The Interrobang 268

19 The Serif of Liverpool 270

Vendôme 284

20 Fox, Gloves 286

21 The Worst Fonts in the World 296

22 Just My Type 313

Bibliography 333

Online 337

Acknowledgements 339

Font and image credits 343

Index 345

What People are Saying About This

Janet Maslin

“This is a smart, funny, accessible book that does for typography what Lynne Truss’s best-selling Eats, Shoots & Leaves did for punctuation: made it noticeable for people who had no idea they were interested in such things.”

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