La informalización del discurso digital público: Reflexiones sobre el inglés y el español
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La informalización del discurso digital público is an innovative volume which examines different communicative practices which take place on social media and justifies the shift towards more informal/oral styles of public communication in English and Spanish.
The book takes a first step in understanding and analysing how the use of code-switching, language preference, and graphicons contribute to the public image of institutions, politicians and celebrities, as well as how the aforementioned...























