Likeable Social Media, Third Edition: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing On All Social Networks That Matter

Harness the power of social media to attract new customers and transform your business!More than three billion people are now on social media. If you’re not in the social media marketing game, you’re not in the game at all. From one of the world’s leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement.This updated editio...