Los Republicanos: Why Hispanics and Republicans Need Each Other

Hispanics comprise one of America's largest business-minded, faith-based, culturally-conservative entities—and their numbers continue to grow. Long assumed to be aligned with the Democrats, Hispanics have been ignored by many Republicans. Noted Hispanic marketing expert and political commentator Leslie Sanchez passionately argues that Hispanics, after years of watching Democrats fail them, need to shift their bets to Los Republicanos or risk gambling away their political future.