Mastering Market Entry: USA: The European's Guide to Making It Big in America

Make it BIG in America by bringing your European business to the US!

As global economies shift, many European companies are entering the US market for the first time. Though the American market holds endless opportunities, too often those unfamiliar with it fail to present themselves in the best light possible. Mastering Market Entry: USA is your guide.

Manny Schoenhuber knows that successful European business operations do not always fare well in the US. He shows you how to make the most of...