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Meeting Customer Needs

By Ian Smith
eBook
$65.99
By Ian Smith
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This is a third edition of Meeting Customer Needs, a diploma level book in the Chartered Management of Institute series. This particular title meets the specific requirements of those taking the Unit DM45 entitled Customer Focus, Marketing and Planning.

A new website available for use with the text to provide revision notes and lecturers' notes. This book is ideal for managers seeking to establish or improve customer service and customer focus standards. It includes action plans, sample comm...

Categories

BusinessBusiness - General & MiscellaneousMarketing & SalesMarketingBusiness - General & MiscellaneousMarketing - General & MiscellaneousCustomer Service