Millennials Are Not Aliens: ...but they are 80 Million Americans Who Are Changing How We Buy, Sell, Vacation, Invest, and Just About Everything Else
By Gui Costin
Hardcover
$24.99
By Gui Costin
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As Millennials step into positions of greater authority and power, they will, without a doubt, modify their marketing strategies to sell to people of their generation exactly as they wish to be sold to, which puts a lot of us on a timed collision course. The invention and usage of the Internet taught Millennials to play the game in a different way and if we want to remain competitive and connect with this generation, we have to adapt to their way of playing.
Educating yourself on Millennia...
Educating yourself on Millennia...


