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Mindstuck: Mastering the Art of Changing Minds
Hardcover
$29.95
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We're told you can lead a horse to water, but you can't make it drink.
But what if this is not true?
Having spent the past two decades helping Fortune 500 brands and leaders embrace the changes they'd rather fight or ignore, Michael McQueen understands what it takes to change even the most stubborn minds.
But persuading others is getting harder and harder. In our ideology-driven and polarized age, certainty has taken the place of curiosity and open-mindedness has given way to obstinance.
Drawin...