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Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture

Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture

by Sara Petersen
Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture

Momfluenced: Inside the Maddening, Picture-Perfect World of Mommy Influencer Culture

by Sara Petersen

Hardcover

$27.95
Available for Pre-Order. This item will be available on April 25, 2023

Overview

How momfluencer culture impacts women psychologically as consumers, as performers of their stories, and as mothers

On Instagram, the private work of mothering has been turned into a public performance that’s generating billions of dollars, and the message is simple: that we’re all just a couple of clicks away from a better, more beautiful experience of motherhood. Momfluenced examines the performance of motherhood—producers of it and consumers of it—through the multilayered phenomenon of the mommy influencer.

Sara Petersen tackles the complexities of modern motherhood. Drawing on personal experience, interviews with prominent momfluencers, literature, pop culture, and discussions with experts in (psychologists, linguists, sociologists, technologists) to construct a wide-ranging exploration of maternal glorification and self-erasure. For fans of Lyz Lenz’s searing critique, in Belabored, of how we treat mothers in this country and of Jia Tolentino’s decoding of social media in Trick Mirror, Momfluenced argues that mommy influencer culture has fundamentally changed modern motherhood by transforming it into a vehicle for consumption.

More than an investigation into filters, or a critique of monetized identity performances, Momfluenced considers what it means to define motherhood for ourselves when society is determined to define motherhood for us.


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Product Details

ISBN-13: 9780807006634
Publisher: Beacon Press
Publication date: 04/25/2023
Pages: 328
Sales rank: 421,034
Product dimensions: 5.50(w) x 8.50(h) x (d)

About the Author

Sara Petersen is a writer based in New Hampshire. Her essays about feminism, domesticity, and motherhood have appeared in The New York Times, Harper’s Bazaar, The Washington Post, InStyle, Glamour, and elsewhere. Prior to becoming a writer, she was an unmotivated actor in New York City. You can find her at sara-petersen.com, and on Twitter and Instagram @slouisepetersen, where she rages about the state of modern motherhood, occasionally asks for skincare recs, and shares every bit of MLM content she can find.

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