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Mr. Shmooze: The Art and Science of Selling Through Relationships

By Richard Abraham
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$14.00
By Richard Abraham
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Do you know Mr. Shmooze? You might. You know that person who can light up a room? Who makes business fun while making it look easy? You know that person who always thinks of that extra little something—a shared hobby, a mutual friend, passion for a cause—because he or she genuinely loves bringing people together?

Believe it or not, that person, that "Mr. Shmooze," has mastered the secret of selling: selling is giving. The greatest salespeople actually give for a living. Now how does that wor...

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BusinessMarketing & SalesSales