Museum Store: The Manager's Guide: Basic Guidelines for the New Museum Store Manager

by Museum Store Association (Editor)

Overview

Museum Store: The Manager's Guide is a practical guide for any store manager who needs guidance about visual merchandising, measuring performance, managing volunteers and much more. This eight-chapter volume includes a wealth of advice on best practices compiled by the national professional organization of museum stores. It includes a myriad of supportive worksheets to help the novice manager. It provides guidance from experienced store managers to assist the novice in evaluating a store s performance. The 4th edition includes updated information on social media and mobile shopping. A new chapter to this valuable resource highlights the legal implications of the business of nonprofit retail including copyright, unrelated business income tax, and staff relations. A great resource for every back office!

Product Details

ISBN-13:	9781138404434
Publisher:	Taylor & Francis
Publication date:	07/11/2017
Series:	Museum Store Association
Edition description:	4th ed.
Pages:	153
Product dimensions:	6.00(w) x 9.00(h) x (d)

About the Author

The Museum Store Association (MSA) community advances the nonprofit retail industry and its professionals through advocacy, education, and collaboration. Nonprofit retail professionals and providers turn to MSA to build connections, learn best practices, and conduct business to enhance the success of nonprofit stores and their vendor partners. MSA supports museum stores and vendor affiliates by offering industry publications, virtual and in-person education, access to wholesale vendor expos, leadership development opportunities, networking, and professional resources.

Table of Contents

Chapter 1: The Retail Store: An Integral Part of the Museum Chapter 2: Building Budgets and Tracking Stats Chapter 3: Managing Merchandising Chapter 4: Legal Considerations Chapter 5: Designing Displays Chapter 6: Managing Staff Chapter 7: Creating Great Customer Service Chapter 8: Developing Effective Marketing Chapter 9: Setting up Shop Online Terms and Definitions