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Music Entrepreneurship

By Allan Dumbreck, Gayle McPherson
eBook
$34.15
By Allan Dumbreck, Gayle McPherson
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The music industries hinge on entrepreneurship. The recent, rapid convergence of media and the parallel ongoing evolution of music businesses have again seen the focus shift to independent companies and individual entrepreneurs. Opportunities tend not to be advertised in professional music and practically everyone begins on their own: forming a band, starting a record label, running events, or building a website. But it's not an easy territory to navigate or get a handle on.

Music Entrepren...

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