Nike: Better is Temporary

An amazing behind-the-scenes look at the shoe brand that turned into a global force. With their use of celebrities and athletes to showcase their sneakers, Nike set a new standard in marketing and market presence. However, their creativity truly begins in the lab where innovation is valued along with the materials and craftsmanship found nowhere else. A visual peek into the process, these never-before-seen photos of production and output are breathtaking to behold. A book for Nike fans, a work of art for all.