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Non-market Strategies in International Business: How MNEs capture value through their political, social and environmental strategies

By Vikrant Shirodkar (Editor), Roger Strange (Editor), Steven McGuire (Editor)
eBook
$99.00
By Vikrant Shirodkar (Editor), Roger Strange (Editor), Steven McGuire (Editor)
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The Academy of International Business (UK and Ireland Chapter)

Published in association with the UK and Ireland Chapter of the Academy of International Business.

This book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting international business. Political strategies include activities such as lobbying, campaign contributions, and using political ties and connections as a means of influencing policy making. Likewise, firm...

Categories

BusinessInternational BusinessInternational Business - General & Miscellaneous