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A deep look at the role of behavioral “nudges” for improving health.

Winner of the CHOICE Outstanding Academic Title of the Choice ACRL

Behavioral nudges are everywhere: calorie counts on menus, automated text reminders to encourage medication adherence, a reminder bell when a driver’s seatbelt isn’t fastened. Designed to help people make better health choices, these reminders have become so commonplace that they often go unnoticed. In Nudging Health, forty—five experts in behavioral science ...